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  Gentleman's companion - 26th February 2004 Steven Myatt

Ever the gentleman himself, Steven Myatt considers a most civilised machine – the quiet and comfortable S7 and S8, designed to be a ‘nice person’s motorcycle’

In the ’50s – indeed from the end of WWII until, well, I’d say the mid to late ’80s – the motorcycle was primarily the preserve of the working man. There were exceptions, of course there were – what would generalisations be without exceptions? But the great majority of bikes were designed with the lower middle classes and working class in mind, and were marketed accordingly.
Men who drove Humbers, Jaguars and Alvises went to work in comfort, sitting on sweet-smelling leather and peering over walnut-veneered dashboards, not out in the rain on Tiger Cubs and Frannie-Bs. As I say, there were exceptions, and they had existed ever since the first motorcycle took to the road. They were the chaps who could afford a Vincent or a Brough, but they weren’t large in numbers, and even those marques weren’t advertised in The Times or Country Life.


The shaft drive is very clean and works well if the rear drive is lubricated with an AG140 oil only, see, most EP gear oils attack the metal of the bronze worm wheel.

No, whether it was the cheery weekend enthusiast, the Brylcreemed rocker or the trench coat-wearing commuter, Britain’s motorcyclists were, in the main working men. In modern demographical terms, they were manual workers, skilled and semi-skilled, and, like my dad, on the lower rungs of white collar occupations. Tradesman, rather than professional people, men who dealt with problems in the pipes with a plunger, not an anaesthetised scalpel and who ended their day propping up the bar, rather than those who had been called to The Bar.


The engine unit is a satisfyingly big unit and gives the deserved impression of having been thought about.

So, it was something of a radical departure when one of Britain’s best-known two-wheeled manufacturers launched a new machine which was aimed very directly at what it described as ‘gentlemen’, and suggested that it was exactly the right thing for going to the golf club on, or for taking Daphne to Torquay. It was the bike for Captain Mainwaring and Sergeant Wilson, not Corporal Jones or Private Pike – not that his mum would have let him have a nasty, noisy, smell motorcycle.

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